From recruiting video to cinema commercial – a long-standing customer relationship. For Brillux’s training campaign, we portrayed an apprentice paint lab technician whose fascination for paint development comes to life through clear compositions, calm camera movements and the luminosity of colour.
Brief
A recruitment campaign was to present the training opportunities at Brillux. In addition to a main film, 15 video portraits were commissioned to present the individual areas in greater depth.
Solution
A testimonial is portrayed who is training as a paint lab technician at Brillux. Her fascination with paint development is immersed in the appropriate visual world. With its clear image structure, the use of different lenses and the calm camera movements, the recruiting video emphasizes the luminosity and variety of the colors used.
Result
The numerous film productions for Brillux stand for our high level of customer loyalty. The crowning glory of the cooperation was a commercial that went viral, and not just because of its classy look: Cover versions of the song composed especially for the spot can be found on YouTube.
