References
Livestreaming & Virtual Events
Charité Azubi Video
Attracting young talent in healthcare is more competitive than ever. In this example, Charité shows how authentic video content can strengthen employer branding and connect with future apprentices in a meaningful way.
https://e.video-cdn.net/watch?video-id=DsoXjqVSX4qy-zUFqZF8FZ&player-id=3L68wKUT-M_oNr_-RLq2rL&channel-id=2958
Resources
Driving your success with video
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References
Livestreaming & Virtual Events
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Charité Azubi Video
Attracting young talent in healthcare is more competitive than ever. In this example, Charité shows how authentic video content can strengthen employer branding and connect with future apprentices in a meaningful way.
Video Production
Process
Brief
Charité Berlin wanted a unique and honest video to attract new apprentices.
The key requirement: it had to be bold.
The message: Things don’t always run smoothly at Charité—and yes, it can get really intense. But that’s exactly what makes it special. Because here, you experience meaningful moments alongside people who are truly passionate about what they do.
The message: Things don’t always run smoothly at Charité—and yes, it can get really intense. But that’s exactly what makes it special. Because here, you experience meaningful moments alongside people who are truly passionate about what they do.
Solution
We developed a concept that closely connects Charité as a training ground with the energy of the city of Berlin.
Charité and Berlin—they don’t just belong together. They share the same blood, the same heartbeat, the same passions, strengths, and flaws. In short: they’re a perfect match.
Inspired by the TV series The Bear, we created a fast-paced, engaging, and highly entertaining video that captures the driving pulse of everyday life at Charité.
For the finale, we brought in acclaimed Berlin-based songwriter Jens Friebe, who added the perfect musical touch.
Charité and Berlin—they don’t just belong together. They share the same blood, the same heartbeat, the same passions, strengths, and flaws. In short: they’re a perfect match.
Inspired by the TV series The Bear, we created a fast-paced, engaging, and highly entertaining video that captures the driving pulse of everyday life at Charité.
For the finale, we brought in acclaimed Berlin-based songwriter Jens Friebe, who added the perfect musical touch.
Impact
The video struck a chord with the target audience and earned high praise for Charité’s HR and marketing teams.
It also generated strong engagement on social media—well beyond the Charité community.
One comment sums it up nicely: “To be honest, this is the best image film I’ve ever seen from a hospital.”
They might be onto something.
It also generated strong engagement on social media—well beyond the Charité community.
One comment sums it up nicely: “To be honest, this is the best image film I’ve ever seen from a hospital.”
They might be onto something.
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Our Speakers
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Video Production
Process
Brief
Charité Berlin wanted a unique and honest video to attract new apprentices.
The key requirement: it had to be bold.
The message: Things don’t always run smoothly at Charité—and yes, it can get really intense. But that’s exactly what makes it special. Because here, you experience meaningful moments alongside people who are truly passionate about what they do.
The message: Things don’t always run smoothly at Charité—and yes, it can get really intense. But that’s exactly what makes it special. Because here, you experience meaningful moments alongside people who are truly passionate about what they do.
Solution
We developed a concept that closely connects Charité as a training ground with the energy of the city of Berlin.
Charité and Berlin—they don’t just belong together. They share the same blood, the same heartbeat, the same passions, strengths, and flaws. In short: they’re a perfect match.
Inspired by the TV series The Bear, we created a fast-paced, engaging, and highly entertaining video that captures the driving pulse of everyday life at Charité.
For the finale, we brought in acclaimed Berlin-based songwriter Jens Friebe, who added the perfect musical touch.
Charité and Berlin—they don’t just belong together. They share the same blood, the same heartbeat, the same passions, strengths, and flaws. In short: they’re a perfect match.
Inspired by the TV series The Bear, we created a fast-paced, engaging, and highly entertaining video that captures the driving pulse of everyday life at Charité.
For the finale, we brought in acclaimed Berlin-based songwriter Jens Friebe, who added the perfect musical touch.
Impact
The video struck a chord with the target audience and earned high praise for Charité’s HR and marketing teams.
It also generated strong engagement on social media—well beyond the Charité community.
One comment sums it up nicely: “To be honest, this is the best image film I’ve ever seen from a hospital.”
They might be onto something.
It also generated strong engagement on social media—well beyond the Charité community.
One comment sums it up nicely: “To be honest, this is the best image film I’ve ever seen from a hospital.”
They might be onto something.
Overline
Our Speakers
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Trusted by leading companies
Voices from our customers
As part of our employer branding efforts, we focus entirely on the needs of our target groups. The seamless collaboration with movingimage enabled us to break new ground for the Charité. Together, we put together a digital event in a very short time. What an achievement!
Susanne Nitzsche
Head of Employer Branding & HR Digitalization
I always notice very quickly when working with service providers whether there is a fit. And when I have the feeling after 1-2 events that these service providers are becoming “friends”, I know that we agree and that it works together. And we have that feeling with movingimage.
Karl Turner
Owner & Strategic Consultant
Thanks to the continuous development of its products, movingimage is also a constant source of inspiration for using new functions and thinking ahead on certain topics.
And that is incredibly enriching for us.
Martina Herak
IT Business Analyst
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