References
Video Production & Optimization
movingimage: Pre-roll spot
Grandma explains the cloud
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References
Video Production & Optimization
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movingimage: Pre-roll spot
Grandma explains the cloud
Video Production
Process
Brief
Horizont and W&V offered our parent company movingimage space for promotional videos on their online portals. In the form of pre-rolls in which movingimage was able to promote its video cloud services. But how do you present such a technically abstract topic in a video production: in a short space of time and as humorously as possible?
Solution
And so movingimage got a grandma. Because comedy works best by bringing together the greatest possible contrasts. In this case, a grandmother who gives her grandson, of all people, a lesson in web trends. And eight times over - the pre-rolls went into series production.
Result
Due to the enthusiasm for the protagonist, she also found herself on YouTube: several users created super cuts from the episodes. Granny also appeared at the Video Cloud Day at the Media Spree in Berlin. As the movingimage mascot, she tested the web skills of the event participants.
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Our Speakers
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Video Production
Process
Brief
Horizont and W&V offered our parent company movingimage space for promotional videos on their online portals. In the form of pre-rolls in which movingimage was able to promote its video cloud services. But how do you present such a technically abstract topic in a video production: in a short space of time and as humorously as possible?
Solution
And so movingimage got a grandma. Because comedy works best by bringing together the greatest possible contrasts. In this case, a grandmother who gives her grandson, of all people, a lesson in web trends. And eight times over - the pre-rolls went into series production.
Result
Due to the enthusiasm for the protagonist, she also found herself on YouTube: several users created super cuts from the episodes. Granny also appeared at the Video Cloud Day at the Media Spree in Berlin. As the movingimage mascot, she tested the web skills of the event participants.
Overline
Our Speakers
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Trusted by leading companies
Voices from our customers
As part of our employer branding efforts, we focus entirely on the needs of our target groups. The seamless collaboration with movingimage enabled us to break new ground for the Charité. Together, we put together a digital event in a very short time. What an achievement!
Susanne Nitzsche
Head of Employer Branding & HR Digitalization
I always notice very quickly when working with service providers whether there is a fit. And when I have the feeling after 1-2 events that these service providers are becoming “friends”, I know that we agree and that it works together. And we have that feeling with movingimage.
Karl Turner
Owner & Strategic Consultant
Thanks to the continuous development of its products, movingimage is also a constant source of inspiration for using new functions and thinking ahead on certain topics.
And that is incredibly enriching for us.
Martina Herak
IT Business Analyst
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