In today’s rapidly evolving landscape of communication and engagement, the power of video has become an essential asset for businesses to connect, engage, and convert. This holds true for virtually every type of business and department, spanning from Internal Communication, Learning&Development, to Marketing&Sales, External Communication, Corporate Affairs, just to name a few.

The reason behind video’s persistent prominence in the business world is straightforward: it makes this very digital world more real and more human. Video evokes emotions, is tangible and memorable.

This applies to all forms of video, but notably, live events have experienced substantial growth in recent years. Live Event Streaming has been a game-changer for businesses during the pandemic and rapidly transformed from a ‘nice-to-have’ to a business imperative.

The growth of streaming is set to continue and the key to business success is connection and interaction.
Dr. Ingo Hofacker, CEO at movingimage

According to a study conducted by Gartner in 2022, 76% of employees feel disconnected to their organization’s culture. Offering regular company updates, management announcements and hosting compelling Town Hall meetings via Livestream can significantly help overcoming this challenge. Internal Live events foster a sense of belonging and unity among the workforces. And companies with highly engaged employees are said to be 21% more profitable.

But connection and interaction are the key to success not only for Internal Communication. In today’s business climate, where “reaching more with less” is the new imperative, also marketers need to come up with time- and cost-effective strategies to generate revenue. Again, offering events via livestream means 75% lower costs and a more meaningful engagement with your audience.

What is LiveStream Pro?

LiveStream Pro is an enterprise-grade webcast tool that has been designed in co-innovation with our customers with ease-of-use, reliability, and innovation at its core in a highly secure environment.

You can expect:

• User-friendly setup: The intuitive interface and guided workflow to configure events, ensure that everyone can navigate the tool with ease and just a minimal technical expertise needed. Moreover, if you don’t feel like doing it all by yourself, you have the option to book the white gloves support from our Video Production experts. You can focus on your content and let us handle the rest.
• Highest reliability possible: Stable broadcasting infrastructure with redundant servers and failover mechanism, crystal-clear video and audio quality and global scalability, make LiveStream Pro the perfect tool to manage highly professional events, no matter the size or location of your audience.
• An innovative way to perform Live Events: With interactive functionalities and the possibility to incorporate multimedia elements into your livestream, you can foster real-time interaction and make sure your audience is engaged throughout the whole event.

LiveStream Pro is the perfect companion whether you aim at performing first-class internal events to overcome the challenge of keeping your global workforce engaged; plan to run regular webinars to feed your sales pipeline and nurture your prospects; and more in general professionalize the way you run your hybrid events.

Furthermore, movingimage’s commitment to empowering enterprises deliver value with video doesn’t end with LiveStream Pro. We offer comprehensive end-to-end solutions tailored to meet your specific goals, whether they are to foster collaboration and elevate your company culture, generate new pipeline for your sales team and drive revenue, or improve your brand’s recognition worldwide.