References

infracomm: Recruiting Video

A trial day with high speed guaranteed

https://e.video-cdn.net/watch?video-id=4J2wG3n93_Zfp_B35RnyXJ&player-id=55dcDNp3xosizFRYdFZUi7&channel-id=767

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infracomm: Recruiting Video

A trial day with high speed guaranteed

Video Production

Process

Brief

infracomm GmbH has laid over 14 million meters of fiber optic cable—and more are being added every day. However, its healthy order book is accompanied by a shortage of skilled workers. That is set to change. To keep things moving at high speed, a recruiting video was created to attract more applicants.

Solution

We sent our reporter to work as a fiber optic installer for a day. In reportage style, we show what a typical workday looks like without staging anything. A mixture of situational humor, authentic dialog, and rousing music keeps viewers hooked until the end.

Result

Employees are enthusiastic about the recruiting video, and new applicants have a positive impression of the company. As the centerpiece of a new infracomm campaign, it is also generating more attention on social media.

Overline

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As part of our employer branding efforts, we focus entirely on the needs of our target groups. The seamless collaboration with movingimage enabled us to break new ground for the Charité. Together, we put together a digital event in a very short time. What an achievement!

Susanne Nitzsche

Head of Employer Branding & HR Digitalization

I always notice very quickly when working with service providers whether there is a fit. And when I have the feeling after 1-2 events that these service providers are becoming “friends”, I know that we agree and that it works together. And we have that feeling with movingimage.

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