Brief
HarvestAi has developed AI-based software that can predict plant growth and crop yields. A small revolution for indoor farming! To get investors excited about this startup idea and drive the business forward, a crowdfunding video was needed. Since the video had to be published on the Companisto platform fairly quickly, we had to hurry.
Solution
Preparation is everything: In order to meet the deadline, we communicated with the client early on, who provided us with the relevant figures for the animated business graphics. This allowed us to shoot and complete parts of the post-production at the same time. And to ensure that the wealth of information about the startup presented would stick and not come across as dry, we combined it with a mix of interview recordings, footage shot on location, the aforementioned graphics, and impressive stock material.
Translated with DeepL.com (free version)
Result
The pitch video led to a successful round of investment on Companisto. It also serves as an image video on HarvestAi's homepage. This is not only due to the interesting and authentic interviews, but also because the look of the video perfectly matches the corporate design of the customer's website.