Like many healthcare institutions, Charité Berlin was facing a growing shortage of skilled professionals and needed support with recruiting. The solution? A comprehensive digital recruitment campaign, including: Live-streamed events, an interactive 360° virtual tour on the Charité website, and a series of video portraits showcasing the wide range of professions available at the hospital.

With our experienced production team and proprietary streaming tool, we brought Charité’s Open Day to all those who couldn’t attend in person. Our editorial expertise also contributed to the development of the 360° website, where users can explore the hospital digitally and access the video portraits – offering an up-close and personal look at the day-to-day work of Charité’s professionals. One standout example: our video on Neuroradiology, which captures the essence of interdisciplinary collaboration through authentic, compelling interviews – making complex work feel both accessible and exciting.

The digital recruiting strategy was a complete success: our contact from HR was thrilled and promoted our collaboration with Charité in several presentations. And you can find out exactly how this collaboration worked in our success story: Customer Success Story Charité.