What is an Enterprise Video Platform (EVP)
An Enterprise Video Platform (EVP) is a platform used for video communication within business environments. Common use cases include corporate learning, live streaming, social intranet, and customer support and maintenance. An EVP must not only be able to cover both external and internal business video use cases but also meet enterprise-specific requirements—including stringent security and seamless integration into existing IT landscapes.
What Is the Difference Between an EVP and an OVP
The main difference between an enterprise video platform (EVP) and an Online Video Platform (OVP) stems from its target group. An OVP is better geared towards producing and delivering media for consumers or end-users across the public internet, rather than on the intranet. As such, it doesn’t focus as much on security and privacy features, nor does it offer different video delivery options.
Why use an Enterprise Video Platform
Video communication is becoming increasingly prevalent, not only within corporations but in general. According to a Cisco report, for example, video will make up roughly 90% of all consumer internet traffic by 2021 (up from 70 percent in 2015). Without a dedicated solution, the increased volume of video content poses a data challenge. For corporations, there are few collaboration woes more alarming than valuable video content that cannot be accessed, let alone sorted and managed. An enterprise video platform addresses this challenge by offering secure and central video asset management. Additionally, it provides users access to a host of video use cases. These, in turn, can significantly enhance various business operations. Download our E-Book and learn how using video can boost enterprises’ ROI.