What is an Enterprise Video Platform

Blog Post
What is an Enterprise Video Platform? Why should you use it in the first place and which video use cases does it support? How can you distinguish between an Enterprise Video Platform and an OVP? Read our beginner guide to Enterprise Video Platform and discover the answers to these questions and more.

What is an Enterprise Video Platform (EVP)

An Enterprise Video Platform (EVP) is a platform used for video communication within business environments. Common use cases include corporate learning, live streaming, social intranet, and customer support and maintenance. An EVP must not only be able to cover both external and internal business video use cases but also meet enterprise-specific requirements—including stringent security and seamless integration into existing IT landscapes.

What Is the Difference Between an EVP and an OVP

The main difference between an enterprise video platform (EVP) and an Online Video Platform (OVP) stems from its target group. An OVP is better geared towards producing and delivering media for consumers or end-users across the public internet, rather than on the intranet. As such, it doesn’t focus as much on security and privacy features, nor does it offer different video delivery options.

Why use an Enterprise Video Platform

Video communication is becoming increasingly prevalent, not only within corporations but in general. According to a Cisco report, for example, video will make up roughly 90% of all consumer internet traffic by 2021 (up from 70 percent in 2015). Without a dedicated solution, the increased volume of video content poses a data challenge. For corporations, there are few collaboration woes more alarming than valuable video content that cannot be accessed, let alone sorted and managed. An enterprise video platform addresses this challenge by offering secure and central video asset management. Additionally, it provides users access to a host of video use cases. These, in turn, can significantly enhance various business operations. Download our E-Book and learn how using video can boost enterprises’ ROI.

Why Security Matters

Security is one of the most important features of a reliable Enterprise Video Platform. In fact and as mentioned above, it is one of the main distinctions between an EVP and an OVP. Unlike public videos,  a corporate video suite often contains sensitive content that cannot be shared on the internet. movingimage secure EVP offers a wide range of advanced security features to accommodate a wide range of security demands. The result is a secure, business-appropriate alternative to YouTube. However, and while security is a major consideration, there are other factors to take into consideration when evaluating an enterprise video platform.

movingimage EVP

movingimage offers an Enterprise Video Platform in the form of Video Platform as a Service (VPaaS). The cloud-based solution is designed to cover all corporate video use cases across different verticals. Among those corporate use cases are video content management, corporate learning, social collaboration, customer support and maintenance, and live streaming. With an extensive customer portfolio consisting of over 500 international companies, including the Volkswagen Group and Allianz, movingimage sets out to revolutionize the way enterprises and organizations across the world use video. In the below webinar, we review the advantages of video over other communication media, external and internal corporate use cases, and explain how to incorporate video into a digital strategy. Alternatively, if you have any questions regarding movingimage EVP, wish to explore the platform or request a free demo, contact one of our video experts today.