Meet our CorporateTube expert: Kevin Kaminski
In this episode, we are discussing movingimage’s CorporateTube with Kevin Kaminski, product owner at movingimage, who’s in charge of the product’s development and overall maintenance.
Tell me about CorporateTube
CorporateTube is a video platform for your company. People will probably understand it better if I use the term video gallery, but it is definitely more than that. With CorporateTube we are trying to actively engage users to communicate with videos and use the medium video more. Video content within a CorporateTube doesn’t have to be official company videos, it can also be generated from employees for employees. User-generated content is an important part of the philosophy behind CorporateTube – all you have to do is upload a video, put it to the right topic, exchange about the content using rating and comments functionalities and share it with others.
What do companies use CorporateTube for?
CorporateTube can be seen as a ‘corporate YouTube.’ Companies use it for different purposes, but mainly to enhance their internal communication. It is often used as a social intranet platform to share videos between employees and with the whole company. CorporateTube can also be used to help onboard new colleagues, for training or even for e-learning. It facilitates the provision of workshop videos or tutorials to employees. In addition, it also works perfectly for external use cases, like the presentation of a company product or product portfolio, for instance.